What Is MOBE About? Is it Worth it?
MOBE stands for My Own Business Education. That’s a pretty wide definition, wouldn’t you say? What is it really? What is MOBE about?
This is exactly what you’re going to find out as we cover the following:
- The Company | Meet the (Convincing) Founder
- Their Purpose | Business Training
- Tons of Products Vs the Core Curriculum
- What Are People Saying?
- Is It Really Just Another MLM?
- What if You Don’t Become a MOBE Consultant?
- Listen to Me
- Want a Suggestion?
The Company | Meet the (Convincing) Founder
MOBE was founded in 2011 by Matt Lloyd, and its story is actually a continuation of the founder’s own background.
I have to be honest, I was blown away by Lloyd’s video (“Who is Matt?)”
He starts talking about his upbringing in an Australian farm (where his parents are still struggling to these days), his experience backpacking in Canada, his return to Australia, finance college and his decision to drop out as he couldn’t take it anymore.
I’ll tell you, this guy really knows how to tell a story. Pay close attention!
That’s when he started working with affiliate marketing. He spent 9 months working hard but did not make 1 single dollar.
(This is where people start liking him. After all, they’re also struggling to earn money!)
Our “hero” starts “seeking the best business training from the best business minds” he could find. This meant buying tons of books, tapes, CD’s, attending seminars…
And then, finally, he made his first sale! $2,000 and got a $1,000 commission!
And he says: “I knew that if I could do it once, I could do it again and again. All I had to do was repeat the same steps.”
This, of course, leaves the visitor thinking: “If he could do it, I can do it as well. I only need to replicate his steps.”
Brilliant marketing strategy!
And here comes the final step…
He made his first million dollars by age 25 (to this date he’s made over 80M), but that – he says – didn’t change his lifestyle (apart from traveling around the world much more).
I’m a frugal guy
– Matt Lloyd
>> Personally, that’s where I was bought. I’m also a simple person who loves traveling. And this young guy was showing some pretty awesome values, in my opinion.
That’s when, he says, he started looking for a “deeper meaning”, which ended up being to train other entrepreneurs, teach them the same strategies that made him successful.
Did you see the cycle closing? A little while ago, the person watching his video had already thought about learning his steps and now… Voilà! He’s saying that he teaches his techniques to become a successful business owner, and ultimately becoming financially free.
The potential result of this video? One more person eager to open the wallet!
Let me be very clear here. I’m not saying that this is evil.
I’m just pointing out how brilliantly this video was thought out.
It even made me think about joining the program and learn all these marketing methods.
If you want to check out the video for yourself, here it is.
>> The guy is convincing, so I ask you to not run to MOBE’s website just yet! Read the entire review BEFORE making your final decision. 🙂
Their Purpose | Business Training
MOBE defines itself as a Business Training company “to Small Business Owners Who Want A Real World Business Education Based On Results (Not Theory)”.
They compare themselves to the traditional university education where one would pay somewhere between $500,000 and $675,000 for a Bachelor plus MBA degrees.
And they conclude that with a fraction of that anyone can get a specialized education through MOBE’s training.
Remember that Matt is a college drop out so this makes perfect sense! Congruent arguments, right?
Exactly! And that’s another important step to persuasion.
Their proposal is to guide you through a 5-stage program that will lead you from the first incipient business building ideas all the way to grow and finally sell it out.
Wait a minute! Did I say “sell out”?
The man is making a speech, offering his training on how to BUILD a successful business and then he talks about selling it at the end… Does it sound weird?
You might have already heard about the Exit Strategy before. It’s a real thing.
Build a business that can make money when you’re not there. Build a business you can sell for a multiple.”
– Tony Robbins
I love this idea and it’s actually widely spread among successful business people.
So it does make a lot of sense.
Okay then, what’s the plan?
Tons of Products Vs the Core Curriculum
MOBE offers various training products, live events, services, and masterminds.
It’s been said that they have over 400+ different products. In fact, most of them are easily found in their marketplace.
One of the most popular is the 21 Step Program priced at $49.00.
But their main program (Core Curriculum) is the following:
You can access MOBE’s website for the complete description of each stage. But I want to give you a quick overview:
- SILVER MASTERCLASSThis is an 8-module online course that will work your mindset and productivity strategies besides help you choose your niche (what you’ll sell to whom).
>> After you pass a simple quiz, you will get certified at the Silver level and qualify for the Gold Masterclass.
- GOLD MASTERCLASSThis is also an 8-module online course that will teach how to build a 6-figure business by implementing a Customer Acquisition Process
>> After you pass a simple quiz, you will get certified at the Gold level and qualify for the Titanium Mastermind
- TITANIUM MASTERMINDThis is a 3-day, 4-night live event at a tropical resort somewhere in the Bahamas or alike. This stage is all about scaling the to 7-figures by implementing systems and marketing strategies.
>> After you attend, you will get certified at the Titanium level and qualify for the Platinum Mastermind
- PLATINUM MASTERMINDThis a 5-day, 6-night live event at a tropical location. The focus here is how to invest the cash flow of your business and build wealth through passive income.
>> After you attend, you will get certified at the Platinum level and qualify for the Diamond Mastermind
- DIAMOND MASTERMINDThis is a 10-day, 11-night live retreat on an even more luxurious resort, where they’ll teach how to plan an exit strategy, how to get an appraisal of your business, and what to do after the sale (consulting, investing, training).
I personally like the growing-the-business approach, where you follow a plan targeting the growth of your business and individual wealth.
Shoot for the moon. Even if you miss, you’ll land among the stars.
– Norman Vincent Peale
What Are People Saying?
I have to tell you, this is one of the most controversial programs I’ve seen.
It’s almost a Love or Hate thing. People are very passionate about it.
I mostly found that when people talk negatively about MOBE they mention at least one of 2 aspects:
- They didn’t get the results they expected and/or didn’t get their money back.
- They accuse MOBE of being another MLM company/Pyramid scheme.
Positive reviews take account of the great training and how it really works.
Some of them refute the pyramid concept but others – in a way – admit its MLM nature.
Is It Really Just Another MLM?
From the information I’ve been able to gather, MOBE is not exactly a Multi-Level Marketing company, they’re rather a 2-tier affiliate program.
This means that an affiliate (called ‘consultant’) receives a fee on their sales as well as the sales of their referrals.
If I were a MOBE affiliate (which I’m not) and successfully recruited you to join the program, I’d get a commission.
Whenever you sold any products, I’d also get a 5% royalty.
But if YOUR referrals sold anything I would NOT receive any compensation.
But not being a traditional MLM does not mean that become a MOBE member is a good deal.
You see, a key negative aspect on MLMs is that their products are sold primarily to its members who must recruit new members to buy their products. So it becomes a self-fulfilling program.
And this is exactly what happens at MOBE.
Let’s consider their Compensation Plan explanation (it’s available on their website).
At one point, they argue that the effort and advertisement costs are the same if you promote a Silver, Gold, Titanium or Diamond program.
Therefore, since a member can only promote certifications that they have already acquired, anyone that buys the highest-level Diamond program puts the same effort as someone that buys a Silver one. But he/she is potentially going to earn much more money.
This screenshot was taken from their explanation of MOBE Compensation Plan.
As you can see, in this simulation, Julia (with the Diamond Certification) was able to sell programs on every other level because she’s got the higher certification.
The opposite happens with John who can only sell Silver Certifications.
Now, look at the difference in earnings. And that’s just a partial result.
In the end, the study case shows extremely disparate incomes.
That’s how they make their ‘consultants’ believe that the solution is to buy the higher-ticket programs.
I’d say this is pretty much a self-fulfilling program, wouldn’t you? And this is as bad as any MLM.
What if You Don’t Become a MOBE Consultant?
This is a question that instantly crossed my mind.
Almost all reviews I read (positive AND negative) agreed in one thing: the training is really good. It works.
Then, why not just learn their techniques and apply them to promote our own products?
Straight answer: the unbelievable high prices.
For instance, investing almost $2,497.00 (Silver Masterclass) on a program that will ultimately teach you how to pick a Niche is way too much.
If you like the idea of building and growing an Internet Marketing business to become financially free – just like MOBE recommends – there are other ways.
Other very good-quality programs are available on the market for much lower prices.
Listen to Me
My idea is that you think outside the box (the MOBE box, if you will).
I suggest you get your Internet Marketing training from a well-established platform with proven techniques and build your online business toward your financial freedom.
If you want to sell high-ticket products like MOBE there are plenty available on the market. They’re actually just a Google Search distant from you.
Then you’ll be walking your way to wealth with the freedom to choose the products you want to promote without having to necessarily buy them first.
At this point, you don’t want to hurry things up. Take some time and research what’s available, test whatever program you are allowed to test, and only then make a sound decision.
This can potentially change your entire life. So, take your time.
Want a Suggestion?
If you don’t know where to find other training platforms, I highly recommend you check out Wealthy Affiliate.
I’m not only a member there but also a big fan.
I could go on and on about all the positive aspects of WA (besides the step-by-step training and only $49.00 monthly fee).
But I won’t. Sorry…
I’d rather invite you to test it for yourself as a Starter Member, FOR FREE, no credit cards needed.
If you don’t like it, you just leave it. No strings attached.
But if you do like it (and I bet you will) I’ll be more than happy to help you out every step of the way, inside the platform.
>> P.S.: If you want more details about WA, you can go ahead and read my Wealthy Affiliate Review.