What is the Awol Academy?

What is the Awol Academy?

Some days ago one of my readers suggested I’d write an article to answer his question: “What is the AWOL Academy?”.

Of course, I first wanted to do some research, check some opinions, and then write an unbiased article.

First, let me start by saying that I’m not their client nor affiliate, and for all the info I could gather, AWOL Academy IS NOT A SCAM.

But before you run to their website and buy one of their products I think you’ll like to know some interesting info about their business.

Stay with me.

This is what we’ll be covering:

  • The Company
  • Products
  • AWOL’s Benefit
  • AWOL’s Downside
  • Is It Worth It?

The Company

AWOL Academy was founded in 2016 by KAMERON GEORGE and KEALA KANAE.

Wait a minute, this name ‘Keala Kanae’ rings me a bell… If you watch YouTube videos or use Facebook, you may also recall an ad video where a man opens up the door of a luxury mansion and talks about how he went from minimum wage to a 6-7 figures income.

Keala Kanae - founder of Awol Academy

No problem with that.

The weird thing here is that there’s another video online with some the same mansion, same pitch, different guy. Ops! Wait a minute, it’s Kameron George!

Kameron George - founder of Awol
Is it just me, or do you also think that it’s a bit strange that both men shot very similar videos, on the same mansion, saying that’s their home? Maybe they live together?

I really don’t know… It just looked very suspicious to me and I could not let it go without telling you.

Okay, this only tells that their marketing techniques may not be the most honest in the world. But what about their products?



What do they promise to deliver?

AWOL Academy provides you with the hands on training, curriculum, coaching, tools, and support you need to enter this new and exciting ocean of opportunity.
– AWOL website

The ocean of opportunity they mention is, of course, the Online World.

They also highlight 3 aspects of their business:

  • Quality Education
  • Community
  • Dedicated Support

The following are the 6 products they make available at their program. What I thought was nice is that they clearly state the price of each one.

Pro Academy is Awol Academy's 1st Module

This is designed for the beginner internet marketer as they’ll teach step-by-step how to set up your domain, website, sales funnel, lead-capture pages, email marketing, etc.

>> One negative comment I heard about this module is that what they do here is to inform you which tools you need to buy (ClickMagick, Hostgator, Leadpages, GetResponse were a few mentioned). So you still have to invest in all those programs besides the $99.00 for this module.

Not only that but the training videos were said to be worse than the tutorials offered on the tools websites.

You’ll be able to watch this review on video a bit further this article.

For now, stay with me.

Internet Income is Awol Academy's 2nd Module

This is really a basic explanation about Internet Marketing and what it’s all about. Not much to explore here since it’s just the fundamentals.

Inbox Academy is Awol Academy's 3rd Module
Any Internet Marketer knows the importance of having an effective email marketing strategy.

So this module really seems to be a natural step to anyone who seeks to be successful in the online world.

>> I can’t say that I’m not bothered by the use of phrases like “secret strategies used by the world’s best email marketers“. Secret, magical, vault… to me, these words sound like a very poor marketing approach.

Why? Because the truth is that THERE’S NO SECRET.

There are certain techniques, methods, and strategies that will lead to success. But they’re not exclusive to AWOL clients. If that was the case, there wouldn’t be any other successful internet marketers besides them.

But let’s continue.

Conversion Academy is Awol Academy's 4th Module

You may build a huge email list but if your leads are not converting (buying your products) then you’re not making money, which means you’re not being successful.

This module is all about teaching techniques on how to persuade your visitors to become paying customers.

Once again, I agree this is a must-know to any thriving marketer.

Traffic Academy is Awol Academy's 5th Module
This module is intended for marketers that already know how to convert well but need to improve their driving-traffic techniques.

Traffic is indeed a key aspect of any online business, so this is a major interest for entrepreneurs like us.

Masters Academy is Awol Academy's 6th Module

Masters Academy program is described as money management, strategic tax planning, investing and other aspects of a business to continue growing and succeeding.

AWOL’s Benefit

I have to say that I really like the way they break down their program into modules, each of them being a very important aspect of Internet Marketing.

In other words, this is how it’s structured:

This is Awol's breakdown

Besides, for what I’ve been able to verify, AWOL does deliver the training as promised.

That’s why I said at the beginning that it’s not a scam. It’s a legit business.

AWOL’s Downside

The curriculum presented is, in my opinion, a valuable one. And for what I’ve been able to research, they do deliver the training they advertise.

The biggest disadvantage of AWOL, compared to other programs also available online, is the price.

You see, all modules are essential to build and grow a successful online business. But when you add all prices you end up with a total investment of roughly $11,000.00.

>> Another aspect mentioned on the video you’ll see next is that the AWOL training focuses on building a business based on paid ads, which means that besides the $11,000 and the price of the tools cited at the beginning, you’ll also need to have a monthly budget for ads.

This can really add up. So, before you decide on this platform I suggest you carefully reflect:

  • Do you have the budget?
  • Is it worth it?

This video was recorded by someone who claims to have paid for the Pro Academy module. He speaks from his own experience:

Is It Worth It?

Even if you have the budget, is AWOL really worth $11,000+?

Let me ask you something: have you checked out other alternatives? Before you make this kind of investment, I strongly advise you do.

The good news is that there are other high-quality options available for a much better price.

Better than that, my #1 Recommendation, the Internet Marketing Platform where I’m a member, is totally free to join.

This means that you are able to become a starter member, paying ZERO dollars, and stay that way as long as you want.

Do you remember that at the beginning of this article I said that AWOL highlighted 3 aspects of their program? Quality Education, Community, and Dedicated Support.

Well, I’m happy to tell you that this platform I’m talking about not only offers those 3 but also:

  • Hosting
  • Domains
  • Website Builder
  • Free websites
  • Keyword Research Tool
  • and much more

As a Free Member, you’ll be able to check FOR YOURSELF if it is indeed the right fit for you.

If not, you can just leave. No strings attached.

And if you like it you can upgrade to become a Premium Member which will cost you $49.00 per month (or even less if you decide to go yearly, but this is a step further…).

If you’d like to accept my invitation, click HERE or on the image below.


Click HERE to Join Wealthy Affiliate Now

>> If you want to learn more details, read my WA Review here.


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Eliane is a Wife, Mother, Entrepreneur, Laptop Lifestyle Enthusiast, and Internet Marketing Support Coach. Ever since she started her Online Business she works from anywhere and whenever she wants to. This means being closer to her kids as they grow up. And she LOVES it!

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22 Responses

  1. There is nothing like working according to your budget.
    But, why would someone leave a more promising and cheaper platform like the one suggested towards the end of your article for an expensive one?
    Wisdom is profitable to direct.
    This is a great piece!

    • Eliane says:

      The only reason I could think of would be ignorance.
      Not knowing that there are other options with thorough up-to-date training, for a much lower price would be the only explanation.

      Thanks for your kind words, Shalom.

  2. Laurie says:

    Charging over $11,000 for something that is free in other places reminds me of what P. T. Barnum said, “There’s a sucker born every minute.”
    Thanks for the buyer beware info!

    • Eliane says:

      Hey Laurie,
      I believe it’s a matter of not knowing about better options. Besides, some people are easily impressed by nice-looking websites, mansions, and luxury cars.

      I have a tendency to be very careful whenever I see someone bragging about making tons of money in little time.
      I like to dig deeper and know as much as possible about the product/service being offered to me.

      Actually, that’s how I got to know about Wealthy Affiliate. I came across a video on YouTube about another Internet Marketing program. That lifestyle (freedom of location and flexible hours) attracted me.

      When I did some research on the program advertised, I wasn’t 100% convinced about their honesty.
      So I decided to look for other options.

      That’s when I found a Wealthy Affiliate review. [Here is the WA review I wrote]
      Long story short, I joined as a Starter (free) member, tested the platform for myself and completely fell in love with it.
      Not too long after that, I became a Premium member.
      And that’s how it’s been ever since.

  3. John says:

    Looks like you get something for your money, just a lot of money to put out.
    Most people when they start an online business have only a few dollars to spend on it. T
    his program would be out of reach for most beginners.
    Thanks for your input on Awol Academy.

  4. jennifer says:

    I LOVED this article.
    You obviously did your research properly and explained everything in a concise, clear well- written and entertaining way!

  5. Anita says:

    I found your article quite enjoyable. AWOL sounds like constant upsells and I’m sure in time they will come up with even more courses for you to buy, along with other programs that will help you but that come with a steep monthly price. The fact is that while these programs and other website are available to anyone who signs up. Also, it’s not necessarily needed when you first startup. There are plenty of programs, like MailChimp for example, that can get you started and you can add paid services once your traffic becomes so much that it exceeds the capacity of the free programs. By then, you should be making enough money to be able to afford a budget for these services.

    Also, it is not necessary to buy leads. If you are willing to work for it, there are plenty of places that you can get FREE traffic to your site. Besides, buying leads does not necessarily put in into contact with people who are even interested in your niche or the products you sell. Once you get traffic that is converting, you can always opt for ads, just be sure that the ads are seen by members of your target audience. This will bring lots of leads your way.

    I like that with Wealthy Affiliate, you get so much more and that there are never any upsells. The price you gave is all inclusive and the training and community are fantastic!

    Thanks for a great article!

    • Eliane says:

      Great point, Anita!

      Starting up with such a high-ticket program plus paid tools would lead to an unnecessary financial pressure. That’s because, in the beginning, free tools (like MailChimp as you mentioned) are enough.

      As you grow your sales and revenue you’re able to reinvest part of your profit into more robust, paid tools.
      To me, this sounds like a much better, sustainable plan.

      And yes, I love the fact that there are no upsells in Wealthy Affiliate. One price ($49.00/mo) and you get first-class training, support, hosting etc.

  6. Orion says:

    Really enjoyed reading your post, Eliane.

    Excellent point you make about Awol academy. In my personal opinion, even if you had the budget to spend $11,000 on the whole plan – why do that when there are much better alternatives such as Wealthy Affiliate?

    Also, I think that most people who are looking to make extra income online usually don’t have that kind of money to spare – that is why they are looking for this in the first place!

    Plus I see that as the modules advance, the prices rise – why don’t they make it all the same price?

    Thanks for this review.
    Cheers, Orion

    • Eliane says:

      Hey, Orion!

      In marketing when someone buys a first (usually low-ticket) product, the company sees them as a person with the potential to buy higher-ticket products.

      They understand that as long as they offer (and supposedly deliver) more value, this person will be willing to pay more.

      Therefore, the modules keep getting more and more expensive.

      In Wealthy Affiliate, what we see is the opposite.
      There are no modules with different prices.

      Once you decide to become a paid member (called Premium) you pay the same as everyone else ($49.00/mo) and have access to ALL the platform features, which includes much more than Awol: hosting, domains, free websites, training, support, community, etc.

  7. Paul says:

    I saw this guy’s video recently. The first one. That first thing I noticed was he didn’t feel at home in his ‘home’ so he lost me right off.
    You did a fair and honest review of this program from what I can tell. Well done.
    I’m glad his program is not a scam but the price is one most of us can’t handle.
    On the one hand, 11k to build a business in the brick and mortar world is almost unheard of, but when all the stuff he sells is available either for free or much less money you have to think hard about it.
    I’m very glad you reviewed his plan.
    I have a feeling many people saw that and considered it. Your work will help them make an informed decision.

    • Eliane says:

      Hi, Paul.

      I’m glad you like the review and I certainly hope that it helps people understand what’s involved here, and to make an informed decision.

  8. Hi, I have seen this guy a couple of times through YouTube. However, I really didn’t pay attention to what he is promoting.
    I agree with you it is not a scam but it really is very pricey.
    I also agree with you that there is no secret out there it is all about knowledge of what is out there.
    I am very glad you brought this wonderful information out. Opened up my eyes for sure.
    Thank You.

  9. Luis says:

    Hey Eliane!

    Thanks for the heads-up on the AWOL Academy.
    I am currently a Wealthy Affiliate student and have seen through other reviews questionable online marketing education offers.
    With different colorful hosts, promising this and that. Nothing new. However, what strikes me is the price this gentleman is expecting us to pay for his “academy”. Heck, not even Ray Edwards, a super established online marketer, and copywriting genius, offers his courses at such an exorbitant price.
    It may be legit, but AWOL Academy seems to be WAAAY overpriced for the education it is promising to deliver.
    Thanks again for your valuable insights and spot-on review.
    Good work!

    • Eliane says:

      Hey, Luis!
      I’m glad you liked my AWOL review!

      I see you’re a Wealthy Affiliate student as well.

      I gotta tell you, it’s amazing the number of WA members that come up speaking positively about their (our) platform!
      I also see this happening in WA all the time.

      Such high-rate approval is, in my opinion, enough proof of quality and reliability.

  10. Glenys says:

    Hi Eliane, Thanks for writing this great review on AWAL academy.
    I had not heard of them before.
    I agree with you that x2 grown men living in a near-empty mansion does look suspicious.
    Either they are “together” or perhaps they just rented the mansion for the day from a real estate agent so they could pretend that the house was really theirs. As such they could only show shots of the front door and the entrance way.
    Either way, the house is EMPTY except for a chair so it just looks really, really weird.- Great pick up!!
    The course itself seems straightforward enough…. but at $11K for the full program, I really need to think about this one very carefully before pursuing it any further.
    Thanks for letting me know all about it.

    • Eliane says:

      Yes, Glenys, I believe that making this kind of decision should be the result of a well-thought process.
      Whenever possible, test the alternatives, read reviews and only then, decide.
      All the best.

  11. Jill says:

    Hi Eliane.
    Wow, I can’t believe how expensive this Awol Academy is.
    Wealthy Affiliate still the best option.

    • Eliane says:

      Hi Jill.
      I agree!
      Did you know that Wealthy Affiliate’s layout is being full revisited? In only a few weeks, we’re getting a new and improved UX.
      We’ve had the chance to take a quick sneak peek and it looks amazing! I can hardly wait to start using it!

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